Client: Ngage Finance
Industry: Financial Services, Mortgage Brokerage
Website: www.ngagefinance.co.uk
Services Provided: UX/UI Design, Custom Web Development, Mobile Optimisation, SEO Structuring

Project Overview:

Ngage Finance offers expert mortgage and financial guidance to clients across the UK. They needed a modern, trustworthy website that would communicate credibility while being simple for users to navigate. The goal was to position Ngage Finance as a professional yet approachable brand capable of serving both first-time buyers and seasoned investors.

We were tasked with crafting a clean, responsive, and compliance-ready website to support their client acquisition strategy and reflect their commitment to clarity and service excellence.

Objectives:

• Design a visually clean and reassuring website tailored to a UK financial audience
• Provide clear, digestible information about mortgage and protection services
• Build trust and increase conversions through seamless user journeys and contact forms
• Ensure FCA compliance, accessibility, and responsiveness across all devices

Design & UX Approach:

• Clean and Structured Layout: We used structured content blocks, clear headers, and purposeful spacing to aid readability and confidence
• Brand Tone Alignment: Colours, typography, and micro-interactions were chosen to reflect professionalism, calmness, and trust
• Lead Generation Focus: CTAs were integrated naturally into each section, encouraging user interaction without being intrusive
• Client-Centric Navigation: Users can easily explore services, understand offerings, and request a consultation in just a few clicks

Development Highlights:

• Custom WordPress build for easy content management and future scalability
• Fully responsive across desktop, tablet, and mobile
• Integrated secure enquiry forms and GDPR-compliant privacy features
• Optimised for fast load speed and search engine visibility with semantic HTML
• Designed with FCA regulatory messaging and data protection standards in mind

Results:

• Stronger brand presence and enhanced user trust through clean and credible design
• Increased consultation requests via strategically placed CTAs
• Reduced bounce rate thanks to clear navigation and fast page loads
• Delivered a future-proof, SEO-ready platform for long-term digital growth